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National Drinking Water Alliance

Water First! Trailer and ZERO to 60 a Hit


Children holding Water First! Drink Up. signs

On November 1st, the Notah Begay III (NB3) Foundation launched its second year of the Zero to 60 Challenge engaging hundreds of families, organizations, schools and tribes to drink more water. For thirty days, participants eliminated sugary drinks- sodas, energy drinks, juices and other sugar added beverages, choosing instead to drink 60 oz of water per day. The Challenge website provided resources and information about sugary drinks and water as well as posters and trackers for adults and children which are available year-round for anyone ready to take the Zero to 60 Challenge.

Water First! Drink Up. trailer

Complementing the Challenge, the NB3 Foundation revealed its Water First! Drink Up. Trailer at the Native American Community Academy in Albuquerque, NM. The trailer serves gourmet fruit-infused waters and teas to promote and encourage drinking water, including fun flavors like strawberry basil, orange mint and jalapeño pineapple (that’s our favorite!). The trailer will be traveling in 2019 to different communities in the southwest to continue to promote healthy beverages for children and their families.

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